CodeBlue - a business unit of CSG Technology Ltd.

Importance of Business Continuity

Project Description

Why Every NZ Business Should Have a Business Continuity Plan

A glitzy hotel, a jam-packed sports stadium, a 50 storey accounting firm, a corner side bistro … all businesses are at risk! Cyber-attacks are becoming more common, and they’re becoming more costly to remedy as well. You might think your business doesn’t fit into the ‘type’ that gets targeted by hackers, but the truth is as long as you’re a business, you are open to intruders sifting through confidential files, leaking private information, and ultimately putting your business at risk.

Protect Your Business, Your Employees & Your Customers

The best way to prepare yourself for a potential attack is by investing in a business continuity plan. Business continuity is basically a proactive plan to avoid and mitigate the risks that occur after operations are disrupted. See, even with high cyber security in place, sometimes hackers find a way to get through. If that happens, time is of the essence. Knowing what to do before, during and after an attack is essential to a smooth and speedy recovery.

A business continuity plan considers every single detail. It identifies risks and critical functions within the workplace, and devises a plan to avoid financial losses, protect the brand’s identity, and improve communication between employees and customers. It’s a recovery strategy to manage security and risks, and help employees understand the plan so it can be executed if or when it is necessary. An active and effective response plan can protect assets and restore operational functionality.

Basically, a business continuity plan allows your business to continue working as usual, even in a moment of crisis. This drives customer and employee confidence and loyalty, as you prove not even the big stuff makes you sweat. A business continuity plan helps businesses survive existing and emerging risks and is, in short, a worthwhile investment. It helps you understand your risks, your operations, your employees and the whole backbone of your business.

The Difference Between Business Continuity & Disaster Recovery

Despite popular thought, there is a very distinct difference between business continuity and disaster recovery. The former is a proactive plan, while the latter is reactive. Business continuity plans before the disaster hits, meaning the business is prepared and can act quickly and efficiently. A disaster recovery plan is only used when a business continuity plan hasn’t been set in place, and deals with restoring what’s been lost. In other words, business continuity is remembering to put up the mesh netting and light the citronella candles, and disaster recovery is applying balm to a load of mosquito bites.

If your business doesn’t have an attack plan yet, get in touch with us. We offer business continuity plans that adhere to international standards, so you know your business is at its most reliable and powerful. CodeBlue offers a range of IT services in NZ, including data recovery, IT security, and of course, business continuity! Get in touch with us to find out more about how we can help your unique business.

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